Strategies for Producing Cultural Tourism Short Videos on Yichang’s Xiajiang Culture with AIGC

Abstract

A gorge landscape, a dragon boat race, and a work song each offer a different starting point for presenting Yichang’ s Xiajiang culture in short videos. Their local meanings depend on details that scenic imagery alone may leave unexplained. This study examines how AI-generated content (AIGC) might assist that explanation. It draws on heritage documentation, public images, and related research concerning Zigui’ s Dragon Boat Festival customs, Xiajiang work songs, and memories of navigation in Xiling Gorge. The analysis considers the information needed to connect an activity with its place, date, sound, and use. It then proposes a workflow for checking sources, developing audiovisual narratives, and reviewing alternative versions. AIGC can sup port script drafts, storyboards, and the arrangement of explanatory material. Cultural interpretation and the review of heritage sounds remain matters for informed human judgment. The proposals concern design prac tice. Their effects on production efficiency and audience understanding still require testing through sample films and comparative research.