Revitalization, Utilization, and International Communication of the Cultural Heritage of Zhuang and Yao Medicine in Guangxi

Abstract

As traditional medical systems of the Zhuang and Yao ethnic groups in Guangxi, Zhuang and Yao medicine embodies a wealth of knowledge concerning natural therapies and herbal medicine, and is characterized by distinctive local features and ethnic traditions. However, with the advancement of modernization, this traditional cultural heritage is facing increasing challenges in its inheritance and transmission. This paper proposes several approaches to the revitalization and utilization of the cultural heritage of Zhuang and Yao medicine, including adhering to the principle of “giving priority to protection while pursuing rational devel opment,” promoting digital dissemination through modern technologies, integrating culture with the tourism industry to facilitate coordinated cultural and economic development, and cultivating a younger generation of inheritors through the education system. Meanwhile, the paper emphasizes the international communi cation of Zhuang and Yao medicinal culture, explores the roles of cultural interpretation and narratology in cross-cultural communication, and argues that diversified communication approaches can contribute to broader understanding and recognition of Zhuang and Yao medicinal culture in the context of globalization.