Research on purchase intention and optimization strategy of intelligent four-legged robot for the blind based on STS-UTAUT model

Abstract

In recent years, assistive robots for the visually impaired have begun to enter peoples lives as an innovative tool. This study aims to explore the factors influencing the purchase intention of intelligent quadruped robots for the visually impaired, enhance public acceptance of these robots, and provide practical suggestions for their design. The study integrates the Technology Acceptance Model (TAM) with the Social Technology System (STS) theory to develop a STS-UTAUT integrated model for the purchase intention of intelligent quadruped robots for the visually impaired. Based on this model, 11 research hypotheses are proposed, and data are collected through in-depth interviews and other research methods, with empirical analysis conducted using SPSS. The study also analyzes the impact weights of each variable on the purchase intention of intelligent quadruped robots for the visually impaired. The findings indicate that both social environment and technology application significantly influence the purchase intention of these robots. The STS-UTAUT integrated model enables designers to better understand the needs of the visually impaired, leading to the development of more suitable intelligent quadruped robots, thereby improving their quality of life and social participation.