The picture of automobile marketing service under the Metaverse
Keywords:
Metaverse, automobile, marketing serviceAbstract
China’s auto market has experienced a high-speed blowout era and gradually entered a period of low-speed growth. With the rapid development of mobile Internet, artificial intelligence, autonomous driving and digital technologies, the traditional marketing model will be promoted from car-centered to customer experience and operation-centered. Auto Metaverse will greatly satisfy users with a more intelligent and immersive customer experience, and auto products will evolve from traditional means of transportation to digital intelligent terminals. It indicates that the Metaverse is full of opportunities and imaginations in the future automobile marketing services. 8-The-picture-of-automobile-marketing-service-under-the-MetaverseDownloadDownloads
Published
2022-03-30
How to Cite
Zhang, H. (2022). The picture of automobile marketing service under the Metaverse. Economics & Management Review, 3(1), 85–90. Retrieved from https://www.masonpublish.org/index.php/the-economics-management-review/article/view/1162
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Articles (2022)
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Copyright (c) 2022 Mason Publishers

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Creative Commons Attribution International License (CC BY 4.0). (http://creativecommons.org/licenses/by/4.0/)